Fruit juice packaging design

For some ugly fruits and vegetables, many people will deliberately pick them out when they buy, causing them to be wasted or rotted. Therefore, we decided to squeeze these fruits and vegetables into juice and design a packaging design to make people realize that they are the same except for their handsome appearance.

Introduction

The title of the work is Confessions of Ugly Fruit. The packaging, in the first person, is a self description of ugly fruits and vegetables. Except for their ugly appearance, these fruits and vegetables do not affect their own use value at all. Therefore, the packaging appeals to people not to pay attention to appearance when purchasing, which leads to waste.